Cloudastick Systems

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June 19, 2025

Talk Where Your Customers Are

Sending SMS from Salesforce Isn’t a “Nice to Have” Anymore. It’s the New Standard.


Look, you’ve already invested in Salesforce. You’ve set up the dashboards, the automations, the pipelines.


But if your leads have to wait hours, or days, for a reply, or if your team is stuck playing phone tag and chasing email opens…


You’re not moving fast. You’re just moving in circles.


And let’s be honest: your customers don’t want more emails. They want quick, personal responses. That’s what SMS gives you.


That’s not smart selling. That’s slow selling.

It’s like running a race in sneakers while your competitors ride a motorcycle.


Why Texting Inside Salesforce Just Makes Sense:


Your CRM should be where conversations happen, not where you track ones that happened elsewhere.


It’s about making conversations part of your actual workflow, automatically.


When someone signs up, fills out a form, or has a question, you shouldn’t be switching tabs, copy-pasting numbers, or guessing what happened last.


With something like Mogli SMS, it all happens in one place: Salesforce.


You can reply, automate, send surveys, even drop a WhatsApp or voice message. All without leaving the screen. It’s not just about sending a text. It’s about triggering workflows, capturing replies, updating records, qualifying leads, and driving engagement... without ever leaving your CRM.


That’s not just convenient. It’s how real-time business is done.


Here’s What Happens When You Don’t Have SMS in Salesforce:


You’re stuck waiting for emails to get opened (if they ever do).


Leads slip through the cracks.


Your team wastes time doing manual follow-ups.


You delay decisions because you don’t have the full picture.


And all the while, your competitors? They’re texting and you’re still emailing, you’re already behind.

Texts have a 98% open rate.

Most are read within 5 seconds.

And your sales team? They already have Salesforce open all day.


So, What’s the Fix?


It’s simple:

  1. Check your comms stack: Are your messages integrated into Salesforce?
  2. Set up automation: Use Flows + Mogli to auto-respond, follow up, and route replies.
  3. Train your team: Conversation view is like a messaging inbox—only smarter.
  4. Use templates: Save hours with pre-written, personalized messages.
  5. Track everything: Because yes, you can report on SMS performance too.

Here’s the Truth


If your CRM can’t text or message the people you're trying to reach. it’s not helping you move forward, it’s holding you back.


With a tool like Mogli, you make Salesforce the heartbeat of your conversations. Not just a place to log notes after the fact.


We help companies set up Salesforce to do what it should’ve done all along talk to people in real time.


Pro Tip: Start small. Try sending a follow-up text after a form fill or support case. See the difference for yourself.


Need help making it happen? Just shoot us a message: sales@cloudastick.com

We’re humans too; and we text back.


May 15, 2025

CRM integration matters

Investing in a CRM without integrating it into your actual workflows is like buying a Ferrari and leaving it in the garage.

It looks great on paper. You’ll even tell people about it.

But it’s not doing what it was built to do, move fast, and win.


What Is Integration, Really?

It’s not a buzzword. It means your CRM actually talks to your other systems website, email, ads, lead forms, support, billing so data flows without manual work, without missing leads, without chaos.

If you’re copying things from email to Excel to Slack to “just let the team know”… that’s not a CRM. That’s admin work in disguise.


Why It Actually Matters

Without integration:

  • You’re working blind data’s scattered, leads get lost
  • Teams guess their next move instead of knowing it
  • You delay decisions because reports take hours to pull
  • You lose revenue without even realizing it

Meanwhile, your competitors are moving faster not because they work harder, but because their systems do.


What To Do Next

  • Audit your tools: what's connected, what’s not?
  • Automate where data should flow: leads, deals, reports
  • Enable your team to actually use the system right

Let’s be honest: a CRM that doesn’t integrate isn’t a tool, it's tech theatre.

It looks impressive. Sounds strategic. But it’s holding your growth hostage.

Integration isn’t a bonus. It’s the difference between a CRM that stores data and one that drives results.


At Cloudastick, we're a boutique CRM consulting firm that tailors every CRM implementation to match the exact needs of your industry.

Pro Tip: Use a CRM (like Salesforce!) to track follow-ups automatically. Connect with us now at sales@cloudastick.com with your inquiry, we're one click away.